Posts tagged: personas

View all posts that have been tagged with personas.

Oct
28
2018

UX training feedback from attendees – video

Our User Experience training continues to be very popular and well reviewed by the University staff attending. At the recent sessions, I asked a few of the group what they thought and have pulled the comments together into a short video.

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Jul
16
2018

Understanding user behaviour for online learning recruitment

The Website and Communications team has recently been heavily involved in a pilot project to improve the journey of prospective online learning students, from investigation to offer.

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Mar
8
2018

User experience training: helping staff to research, design & collaborate

It’s just over a year since we trialled our first user experience training package. We’ve run the sessions 4 times now, receiving excellent feedback from attendees and refining the provision each time to better meet staff needs.

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Nov
22
2017

The only way is user-centred – UX training for Essex staff

I’ve just delivered 3 days’ training in user experience (UX) research and design techniques to staff working in IT Services at the University of Essex. (Forgive the title pun, I couldn’t resist). In this post I’ll cover what the training entailed and how trainees rated it.

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Jun
6
2017

Jobs to be done – where marketing & UX meet

I’ve recently been learning about an approach to marketing and product management strategy called ‘Jobs to be done’. It seems an excellent way to bring business and user goals into alignment, and one to explore further in our thinking about product development.

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Nov
14
2016

UX training – introducing Design Thinking to the University

I’ve developed a new training package combining in-person and online materials for the University that pulls together important user experience and collaboration techniques. In this post I’ll cover what’s coming and why, and how you can begin ‘design thinking’ through online provision at Lynda.com.

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Oct
11
2016

Collaborative planning of new user experiences for Cityscope

Reaching consensus on the ideal user experience can be challenging. It’s even harder when the product doesn’t exist yet. I’ve been helping the Cityscope development team focus their attentions to deliver something that’s both useful and easy to use.

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Feb
4
2016

Lean UX – requirements are hypotheses

Back in September 2015, I attended a day-long workshop on Lean UX, led by author of the book, Jeff Gothelf. The day was all about how large organisations can adapt to the challenges of today’s business environment where small start up companies are significantly disrupting established business models. In this post I’ll run through the key points, share my experiences of putting what I learned in to practice and link to a load of further information on the topic.

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