Neil Allison

User Experience Manager
Neil has worked in public sector web digital management roles for over 15 years, leading on user training and support elements in the development and management of corporate web content management systems.

Recent posts by Neil Allison


Jun
6
2017

Jobs to be done – where marketing & UX meet

I’ve recently been learning about an approach to marketing and product management strategy called ‘Jobs to be done’. It seems an excellent way to bring business and user goals into alignment, and one to explore further in our thinking about product development.

Continue reading: Jobs to be done – where marketing & UX meet

May
4
2017

User Experience briefing to Digital Transformation Board

This week I gave an update on the pilot User Experience Services to the board overseeing all areas involved in the Digital Transformation portfolio. In this post, I’m sharing the slides, plus a transcript of what I talked through.

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Mar
30
2017

We need to change our thinking about development – sense and respond

I’m in the middle of reading the new book by Jeff Gothelf and Josh Seiden: Sense and Respond. I’ve finding it pretty inspirational and yesterday at our Web Publishers Community session a short webinar on the topic prompted some interesting conversation.

Continue reading: We need to change our thinking about development – sense and respond

Mar
21
2017
Mar
2
2017

Design thinking with Edinburgh students at the Festival of Creative Learning

Last week I supported colleague Ross Ward, part of our Educational Design & Engagement team, in running a session that introduced UX concepts to students, and enabled him to explore new opportunities for technology-enhanced learning.

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Dec
15
2016

The Kano model: Helping us think about the value of features

In recent months I’ve been investigating the Kano model, which is a way to plan and prioritise features of a product to better meet user expectations. After discussing with the team, we decided to try it out through the planning process for some upcoming EdWeb CMS features.

Continue reading: The Kano model: Helping us think about the value of features

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